N&C

CAR RENTAL

CAR RENTAL

N&C’s view, RM’s problems

This is a sector where the main players have been using Revenue Management for a long time. There are many specific features: a high concentration of competition in key areas (railway stations, airports), a floating inventory with fleet renewals in waves, a complex pricing model including rental periods, fixed mileage rates, and numerous options. Despite this, the RM levers are fairly classic, with forecasts, optimization of rental periods, dynamic pricing, and BtoB / BtoC arbitration. 

The missions carried out

We have to improve our practices and tools in a market where the historical players can be shaken up by new entrants, sometimes low cost.

  • Training of teams
  • Modeling of the demand
  • Adjustment of pricing levers (km degressive, rental days, etc.) – Alerts
  • Use of competition data
  • Adaptation of Revenue Management KPIs

INDICES E.M.D.P by N&c

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Indice
of Eligibility
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INDICE
OF MATURITY
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INDICE
OF DEPLOYMENT
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Indice
of Potential

A sector that has been doing RM for a long time and that is highly eligible for RM, Pricing, and IR. A certain maturity, but still a lot of potentials if we move away from a copy-paste policy of the competition.

FOR MORE INFORMATION, CONTACT US.

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