N&C’s view, RM’s problems
The flagship sector of Revenue Management, and by far the most mature. The major players have long been using highly sophisticated inventory management tools.
Dynamic pricing is a well-mastered lever that relies on complex pricing models, structured in Fares Families or Branded Fares. These grids allow us to manage highly segmented pricing families (demand product oriented) or buy-up levels (demand price oriented).
High stakes, depending on the type of airline, on the management of connections (O&D), on negotiated fares for business destinations, and on ancillary revenues, mainly for low-cost carriers.
The missions carried out
We have carried out missions for several major players in the industry:
- Selection, deployment and parameterization of RM tools on the market with Change Request proposals to the editors to make their tools evolve
- RM & Pricing Diagnostics with short and medium term roadmap
- Audit of RMS performance
- Implementation of RM KPIs and creation of dashboards
- Revenue Integrity
- Training and recruitment
- Business plan
- Interim management
A wide range of services in a variety of environments for some fifteen clients.
INDICES E.M.D.P by N&c
Great maturity and great potential. Some companies are resisting and remain weakly equipped. We still wonder why…